Tell Alexa to Donate to Toys for Tots this Holiday Season

On Giving TuesdayAmazon.com launched a super easy way for customers to donate a toy to a to Toys for Tots via Alexa by saying, “Alexa, donate to Toys for Tots.” That’s it.

This is the first time that customers can donate a product to a charity via voice shopping and better yet, Amazon will be matching customer donations throughout the end of the year – toy for toy – doubling customers’ contributions!

Watch this video to see how simple (and satisfying!) it is:

Amazon celebrates Giving Tuesday by launching an easy way for customers to donate a toy to a child in need this holiday via Alexa and Toys for Tots. Customers simply say, "Alexa, donate to Toys for Tots," and they will be presented with a reasonably priced item appropriate for kids across a broad range of ages directly from the Toys for Tots Charity List.
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Amazon is adding some unique features for customers with a conscience, enabling them to donate in several ways, and to charities who register with Amazon Pay to have two options that will allow their supporters to make donations using the information in their Amazon accounts:

  • Donations on Alexa devices, when donors speak ("Alexa, I want to make a donation")

  • Donations directly on their website, when donors click the “Donate with Amazon” button

For more information, read their press release here.

Kristin Shaw